Business needs are changing as they rely on their website and online services for business operations, customer service, sales, accounting and management. The job of a business and website analyst is becoming even more important than before.
Once the domain of large companies or software firms the business and website analyst goes through a process of:
- Needs analysis
- Market research
- Criteria matching
- Shortlisting
- Reviewing needs
- Business scenario and user experience review
- Beta testing
- Internal staff training
These tasks are performed with multiple members of staff including management who need to approve the features and costings for their budget as well as customer service and operations staff who need to use and support the systems.